LET THERE BE LIGHT! Why is lighting so important for events.
So…
- Your event venue is confirmed
- The theme décor is chosen
- The pre and post dinner entertainment is booked
- The catering menus are finalised
- You’re all set…or are you?
One of the most underrated and overlooked elements of an event is …
Why Experiential and Event Marketing should be part of your brand strategy.
Why Experiential and Event Marketing should be part of your brand strategy. When is a pop up bar in a shopping mall like a VR simulator at a tech expo? When it’s experiential! In a 2018 survey, of senior marketers, experiential was considered …
